Social media has become an essential part of our daily life.
There are 4.8 billion social media users worldwide, which is 59.9% of the world’s population. Social platforms have become necessary hubs for gathering information, connecting with friends and loved ones, and growing your business.
And social media users are increasingly trusting and relying on their favorite social networks for everything from real-time news and updates to lifestyle hacks, product research and more.
Look at the 5 biggest social media companies and platforms for advertisers.
5. Discord
Total site visits as of April 3, 2024: 3.24 Billion
Discord is one of the best platforms for advertisers looking to gain important customer insights. Brands cannot advertise on his Discord, but they can create servers for specific communities.
4. Twitter
Total page visits as of April 3, 2024: 5.57 billion
Twitter, currently known as X, ranks 4th on the list of social media companies and platforms for advertisers It has been. Marketers can bid on keywords to reach relevant audiences. Blue and Gold verified accounts have priority access to these services.
3. Instagram
Total page views as of April 3, 2024: 6.34 Billion
With over 6 billion page views, Instagram is one of the best platforms for advertisers. Instagram advertising allows businesses and advertisers to increase brand awareness. Marketers can place these ads in visual posts.
2. Facebook
Total page views as of April 3, 2024: 14.53 billion
Facebook is one of the best platforms for advertisers. It is one of the most used social media platforms that allows advertisers to reach a large audience. Advertisers can benefit from meta ads to reach customers.
1. YouTube
Total page views as of April 3, 2024: 29.35 billion
YouTube ranks #1 on the list of largest social media companies and platforms for advertisers. Marketers can create a channel on YouTube, post video ads and run top-notch marketing campaigns.